Essay cover — No. 20

Following the money in AI

Learnings from five podcasts featuring Jensen Huang, Satya Nadella and others in early 2025


Introduction

I recently listened to five podcasts featuring: Satya Nadella, Jensen Huang, Bill Gurley, Brad Gerstner, Chetan Puttagunta, Dylan Patel, on the future of AI. I link each source in the margins.

The big takeaway? AI is shifting beyond giant pre-training runs. Instead, there’s a new focus on post-training (fine-tuning) and test-time (agentic) compute, which is already reshaping where the money flows and how smaller teams can compete.

Here are the eight key themes they covered:

  1. Are Large Labs Hitting Pre-Training Limits?
  2. The Rise of Test-Time Compute & Reasoning
  3. Emergence of Small, Capital-Efficient AI Teams
  4. Open Source vs. Proprietary Frontier Models
  5. Cloud & Data Center Architecture Changes
  6. ROI on AI CapEx & Hyperscaler Economics
  7. The Future of AGI & Goalpost Shifts
  8. Physical AI: Robotics, AV, and Real-World Autonomy

I’ve set out below – their views and divergences, with infographics showing how capital is evolving, why inference is taking center stage, and what it means.


1. Are Large Labs Hitting Limits on Pre-Training at Scale?

Key Question

Have the “scaling laws” that drove major breakthroughs in LLMs (via bigger clusters and more text data) begun to plateau?Source: Chetan Puttagunta & Modest Proposal, ‘Capital, Compute & AI Scaling’, on Invest Like the Best (Colossus). Listen.

Views & Divergences

  • Satya Nadella / Microsoft
    • Recognizes a “plateau” in brute-force pre-training. Microsoft sees a shift toward inference-time / agentic compute (e.g., ChatGPT, co-pilots) that better aligns costs with revenue.
    • However, still open to new breakthroughs if synthetic data or new model architectures appear.
  • Chetan Puttagunta (Benchmark)
    • Yes, for now. Scaling pre-training is stalling; synthetic data alone hasn’t boosted model performance enough. This pause lets small teams catch up via targeted fine-tuning.
  • Modest Proposal (Public Investor)
    • Agrees there’s a data wall: big-lab plans for $50–100B clusters are on hold without evidence that brute force leads to AGI.
    • Warns: a “synthetic data unlock” could rekindle pre-training mania, but near-term, big training expansions are under scrutiny.
  • Jensen Huang (NVIDIA)
    • Primarily emphasizes how pre-training + post-training still need HPC. He hasn’t declared an end to scaling laws but acknowledges a pivot: labs focus on specialized tasks, more complex workflows (post-training, personalization).
  • Dylan Patel (SemiAnalysis)
    • Agrees we’re near a plateau for text-based LLM data. Sees the next wave of large data sets coming from video, multimodal, or sensor streams. That could reactivate big-lab spending down the road, but for now, text pre-training saturates.

Differences

  • All concede some plateau in text-based pre-training.
  • Jensen hints future hardware could keep pre-training relevant; Dylan adds that new data modalities (video, sensors) might prompt fresh expansions.
  • Nadella / Chetan see a near-term shift to inference while labs figure out new paths.

The three phases of compute scaling

Pre-training scalingPost-training scaling (fine-tuning)Test-time compute (inference)
AnalogyPrimary / high school. A student reading every textbook in the library to build a broad foundation.University. A student taking an advanced class, applying the broad knowledge to a specialised field.The workplace. Solving real problems, using the knowledge gained during training.
What happensThe LLM digests enormous amounts of text (and sometimes images, audio, etc.) to learn patterns, grammar and general knowledge.Narrows the model’s general knowledge to fit a certain use case, like coding assistance or medical understanding.Uses the model to handle real-world queries — answering questions, generating text. Instead of learning new patterns, it applies what it already knows.
TimingHappens once per major model version — a big, up-front effort.Occurs repeatedly after pre-training, each session typically shorter and cheaper.Continuous during the model’s deployed lifetime — real-time or on-demand usage.
CapexHigh and up-front. Historically billions spent on large GPU clusters for extended training runs.Moderate but repeated. Extra GPU compute for domain-specific data, in far smaller runs than pre-training.Potentially the largest ongoing cost. As usage scales, so do HPC and memory needs, often distributed across data centres.
Use casesLarge LLM foundations (e.g. GPT, LLaMA).Customising an LLM for coding, medical or legal use.ChatGPT user queries; autonomous vehicles driving; robots doing real-time tasks.
From late 2024, a view formed that multi-billion-dollar pre-training runs were not delivering enough return; focus shifted to post-training and test-time compute. Graphic by Barnaby.

2. The Rise of Test-Time (Inference-Time) Compute and “Reasoning” Models

Key Question

Is the future of AI improvement shifting from bigger training sets to deep reasoning at inference, with multi-step solutions?Source: Satya Nadella on BG2 with Bill Gurley & Brad Gerstner. Watch.

Views & Divergences

  • Chetan
    • Test-time reasoning is the big new axis: “We scale intelligence on the y-axis vs. time on the x-axis.” However, not every user query needs massive multi-branch reasoning—users are impatient; cost matters.
  • Modest
    • Inference-time focus is financially more rational: you only spend on compute as queries arrive. More straightforward for corporate P&Ls.
  • Satya (Microsoft)
    • Affirm that inference usage is skyrocketing—co-pilots, AI agents, etc. Satya highlights how “co-pilot” experiences require heavy inference but can monetize well.
  • Jensen
    • Celebrates synergy: “Pre-training is still core, but agentic inference is a huge new vector.” Points to advanced GPU features (neural rendering, etc.) that rely on real-time inference.
  • Dylan Patel
    • Multimodal chain-of-thought at inference time can drastically boost HPC memory usage. For video-based or sensor-based tasks, “the compute and memory overhead dwarfs basic text inference.”

Differences

  • Chetan sees a practical bottleneck on heavy test-time reasoning due to user impatience.
  • Dylan specifically warns that once you add video/sensor multi-step “reasoning,” inference becomes an even bigger resource hog than many realize.

Implications of the compute shift

Distributed HPC and an on-prem revival. As the era of massive pre-training subsides, ongoing inference for tasks like co-pilots and robotics pushes compute toward distributed HPC. Enterprises increasingly run on-prem to keep data local and reuse idle GPUs for inference.

We see major enterprises wanting on-prem… if you have GPU surplus, your inference cost is nearly zero.

Chetan Puttagunta, General Partner at Benchmark · Invest Like the Best

Costs aligned with real usage. Rather than multi-billion-dollar training clusters that might not pay off, labs and enterprises tie post-training and inference to actual usage — a more pay-as-you-go approach for generative or robotics tasks.

We can’t make this level of investment… but at least with inference, we tie it to usage revenues.

Satya Nadella, CEO of Microsoft · BG2

A multi-model world of small, capital-efficient teams. Scaling one mega-model matters less; open-source and domain-targeted solutions proliferate, with small teams fine-tuning them. Capital shifts from endless pre-training cycles to smaller, repeated post-training runs.

We’re definitely in a multi-model era… small teams get near-frontier performance with minimal capital.

Chetan Puttagunta, General Partner at Benchmark · Invest Like the Best

Hardware competition and post-training specialisation. As pre-training mania cools, custom inference chips (AWS Trainium, Google TPU updates, etc.) step into the spotlight. Even Nvidia is shifting emphasis to more efficient architectures (Blackwell): lower-latency inference and partial fine-tuning, rather than all-out training behemoths.

With the Blackwell family, we reduce the cost of training these models by a factor of three. Once you train it, you can repurpose it for inference.

Jensen Huang, CEO of Nvidia · CES Keynote 2025

Real-time agentic and physical AI multiply memory demands. Multi-step reasoning at test time can balloon token usage and memory overhead, especially for robotics or autonomous vehicles needing quick chain-of-thought under real-world constraints.

We’ve barely tapped video. That requires far more bandwidth and HPC memory… as we push multimodal, it’s a combination of sensor data, images, all sorts of data streams.

Dylan Patel, Founder and Chief Analyst at SemiAnalysis · BG2

3. Emergence of Small, Capital-Efficient AI Model Teams

Key Question

Why are 2–5-person startups suddenly able to match or approach top-tier LLM performance with minimal capital?

Views & Divergences

  • Chetan
    • Open-source (e.g. Meta’s LLaMA) plus distillation/fine-tuning let small teams jump to near-frontier results cheaply. No multi-billion-dollar training run needed.
  • Modest
    • Sees this as a redistribution of AI advantage: no single “model monopoly” if open-source thrives. Good for hyperscalers who host open-source-based teams, but it disrupts closed labs.
  • Satya / Microsoft
    • Indirectly benefits Azure if these small model teams run inference there. Microsoft invests in big-lab pre-training but acknowledges smaller labs fill niche or domain-specific roles.
  • Dylan Patel
    • Highlights the cost of building smaller domain models is plummeting—particularly outside pure language tasks. “It’s easier than ever to launch a specialized robotics model or a sensor-fusion pipeline with cheap HPC.”

Differences

  • Nadella invests in large-scale approach (OpenAI).
  • Chetan invests in small upstarts.
  • Dylan sees “hyper-specialization” as the next wave, beyond just text LLMs.

4. Open Source LLMs vs. Proprietary “Frontier” Models

Key Question

Will open-source or closed source dominate at the model layer, and does Meta’s LLaMA series tip the balance?

Views & Divergences

  • Chetan
    • LLaMA is a new standard foundation. Startups love it; open-source is unstoppable. Even a moderate LLaMA 4 release cements that.
  • Modest
    • LLaMA changed the competitive dynamics. Harder for closed labs to justify premium APIs if free or cheap models exist. Wonders if Meta might eventually close new versions.
  • Satya
    • Microsoft not open-sourcing GPT-4 but sees open-source as helpful if it drives Azure usage. The strategy is coexistence.
  • Jensen
    • NVIDIA welcomes many models (open or closed) if they demand GPUs. Gains either way.
  • Dylan Patel
    • Believes open-source is especially strong for non-text tasks and “multimodal expansions.” Over time, people might adopt open, extensible frameworks for images, video, sensor data, not just chat.

Differences

  • All see open-source as a major force. Debate: whether big labs can still charge top dollar for “frontier” closed models (e.g., GPT-5 or Claude Next) if open solutions are near parity.

5. Cloud & Data Center Architecture Amid the “Compute Shift”

Key Question

How might data center design and cloud rollout change if training superclusters are less vital, but agentic inference is huge and often “bursty”?Source: Dylan Patel on the AI semiconductor landscape, BG2. Watch.

Views & Divergences

  • Satya / Microsoft
    • Azure is well-positioned for distributed, multi-tenant inference. Believes “AI factories” must handle real-time workloads, not just big training lumps.
  • Chetan
    • Large enterprises can reuse on-prem GPU clusters for inference, potentially skipping big cloud bills. So, data center expansions might revolve around “mid-sized HPC” for constant usage, not one giant cluster.
  • Modest
    • Expects many smaller data centers or edge HPC sites, especially for agentic AI with real-time demands. Optical networking, power constraints, and latency design are underappreciated.
  • Jensen
    • Pitches next-gen GPU solutions (Blackwell) for flexible re-purposing— from training to partial post-training to inference. Large-lab or enterprise “fluid HPC.”
  • Dylan Patel
    • Video and sensor data for industrial or robotics means big bandwidth + HPC memory + possibly local edge solutions. The data center “one supercluster” model is less suitable for real-time sensor/robot tasks.

Differences

  • Everyone sees distributed HPC as the future. They differ on how quickly or how heavily it’ll shift from central to edge or on-prem usage.

6. The ROI on AI CapEx & Hyperscaler Economics

Key Question

Have concerns around massive AI spend been eased by the test-time pivot, or might labs still chase big training leaps?Source: Bill Gurley & Brad Gerstner on markets and AI compute, BG2. Watch.

Views & Divergences

  • Satya
    • Now that AI usage is tied to inference, revenue accrual is clearer. However, new bigger pre-training runs (GPT-5, etc.) remain possible if breakthroughs appear.
  • Modest
    • Aligning costs with usage is a relief for investors. But warns that if labs find “the next big data unlock,” we might see multi-year, multi-billion-dollar “moonshots” again.
  • Chetan
    • Believes more stable model layers help build sustainable software companies. Sees test-time compute overshadowing training in total cost for widely adopted AI apps.
  • Dylan Patel
    • Notes that if multimodal data (video, sensors) becomes mainstream, overall AI CapEx might still balloon—just less on text pre-training, more on HPC memory, edge hardware, and streaming data solutions.

Differences

  • All see a more rational usage-based cost approach.
  • Dylan emphasizes new data modalities might still cause overall cost expansions.

The capex curve

Massive GPU purchases. In 2024, Microsoft, Meta, Amazon and Google ramped up GPU capex to catch up with OpenAI — on the logic that more training data, a larger model and more compute make a model more capable. A prisoner’s dilemma. Many big players also felt forced into an arms race: if competitor A expands clusters, competitor B can’t risk lagging behind. A 2025 reckoning? Some see 2025 as the year labs must show dramatic new breakthroughs to justify further giant capex.

2025 hyperscaler capex alone tops the entire 13-year Apollo programme

Combined capex of the six largest US hyperscalers, US$bn · 2024–26 are analyst projections · Source: Finchat.io

2025 hyperscaler capex alone tops the entire 13-year Apollo programme

Concern is growing on compute returns

In 2023 and 2024 the hyperscalers, excluding Apple, spent over half their operating cash flow on capex. Nvidia is the one clear winner so far: much of that compute spend has flowed straight to its data-centre GPUs.

Hyperscalers now spend roughly half their operating cash flow on capex

Capex as a share of operating cash flow (%), 2016–2026f · Source: Finchat.io

Hyperscalers now spend roughly half their operating cash flow on capex

Three-quarters of Big Tech capex now flows straight to Nvidia

Nvidia data-centre revenue as a share of hyperscaler capex (%), 2016–2026f · Source: Finchat.io

Three-quarters of Big Tech capex now flows straight to Nvidia

7. The Future of AGI and Superintelligence

Key Question

Will we see “AGI” soon (2025?), or are we just moving the goalposts?

Views & Divergences

  • Satya
    • Sees AGI close by. A fully end-to-end AI that can do major knowledge work. Also envisions 2025 for tasks like travel booking done entirely by AI.
  • Chetan
    • Argues near-AGI could be here for many domains, but the label “AGI” is fluid. Real usage in enterprise is already surpassing many human tasks.
  • Modest
    • More skeptical. The “boiling frog” phenomenon means “AGI” might be declared but keep shifting the bar. Also notes the investor angle if labs “declare AGI,” which triggers IP or ownership clauses.
  • Jensen
    • Rarely addresses AGI directly, focusing on near-term HPC improvements. Believes big architectural leaps + compute can yield powerful systems, but stops short of “AGI is here.”
  • Dylan Patel
    • Minimal direct AGI commentary, but if new data modalities are fully leveraged, AI systems might surpass humans in non-linguistic tasks faster than expected.

Differences

  • Some (Chetan, Satya) see near-AGI. Modest is cautious. Jensen sticks to hardware outlook, Dylan focuses on data expansions.

8. The Rise of Physical AI (Autonomous Vehicles, Robotics, Industrial Automation)

Key Question

How does AI’s pivot beyond text into real-world tasks—autonomous vehicles, warehouses, factory robots—reshape capital spending?Source: Jensen Huang, NVIDIA CEO, CES 2025 keynote. Watch.

Views & Divergences

  • Jensen
    • Positions NVIDIA for huge “physical AI” expansions (Omniverse, robotics, AV). Sees sensor-fusion and real-time inference as a trillion-dollar robotics wave.
  • Brad / Bill
    • They mention Tesla FSD, robotics, or manufacturing as major “agentic” tasks that push day-to-day HPC usage—bigger than pre-training over time.
  • Chetan
    • Robotics/AV are large markets. They rely on domain-specific or multimodal post-training, plus massive inference at edge or on device.
  • Dylan Patel
    • Emphasizes that multimodal (video, sensor data) in AV/robotics dwarfs text in data volume. HPC memory and distributed compute soared in cost for real-time “physical AI.” This is a new frontier for capital outlays, potentially overshadowing pure text LLM expansions.

Differences

  • Everyone sees physical AI as massive. Dylan specifically underscores video can “outstrip text by multiple factors,” reviving large HPC expansions for on-prem or edge solutions.

Related Posts

More recent articles

Preparing reader…