Run the machine. Variance reduction, flow, constraints and continuous improvement. (Deming’s 14, Bottlenecks/TOC, Kanban, COPE, PARA, Churn drivers).

Organise everything into four buckets—Projects, Areas, Resources, Archives—so what you need is one click from action.
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Barnaby

Add independent alternatives so one failure doesn’t stop the outcome; test failover so the backup isn’t imaginary.
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Barnaby

Each extra unit adds less benefit beyond a point; invest until marginal benefit ≈ marginal cost.
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Barnaby

Deliberately leave room for error—buy below value, build above load, plan beyond the optimistic case—so mistakes and volatility don’t cause ruin.
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Barnaby

Use small inputs to create large outputs by applying amplifiers — capital, code, media, process, partnerships. Leverage magnifies both gains and losses.
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Barnaby

A minority of inputs often drives a majority of outcomes. Find the vital few, focus there first.
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Barnaby

Produce more to lower average cost by spreading fixed costs, improving specialisation and buying better—until coordination costs bite.
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Barnaby



A KPMG framework that links what to aim for (financial ambition), where to play (business model), and how to win (operating model) across nine levers.
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Barnaby

Flow moves at the pace of its constraint—improve the bottleneck to improve the whole.
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Barnaby